Performance marketing built on tests and funnels
Our performance marketing agency in Delhi runs paid campaigns on Google, Meta and LinkedIn, planned from your unit economics and tested until each stage of the funnel earns its budget.
t&f runs paid campaigns on Google, Meta and LinkedIn with budgeting, audience planning, optimization and event tracking, and uses A/B and multivariate tests to find what works in ads, landing pages and messaging.
- One point of contact
- Every stage measured
- Delhi, India
Get your Free Business Audit
Tell us about your business. We call you to collect your brief.
- Free audit
- No obligation
- Reply by call or WhatsApp
See Performance marketing in action
A short walkthrough of how we run this with clients: what we need from you, what we do, and what you get back.
- What we do, shown on screen, not just described
- Who does what: our team, our agents and you
- What you get back, and when
Video slot. Shoot it, name it services-performance-marketing-reel.mp4 (plus services-performance-marketing-reel-poster.jpg), put both in media/ and rebuild.
What is included
Paid campaigns
Campaigns on Google, Meta and LinkedIn, set up and optimized.
Budgeting and audience planning
Budgets and audiences set from your unit economics and your customer segments.
Event tracking
Conversions tracked from the ad to the sale, so spend can be tied to revenue.
A/B and multivariate testing
Tests on ads, landing pages and messaging, with results deciding what runs next.
Funnel optimization
Landing pages and follow-up improved stage by stage.
Reporting
Impressions, clicks, leads, sales and revenue in one view.
Proof
One of our e-commerce engagements, run on tests and funnels.
How we run performance marketing
Brief
We start from your goals, margins and targets.
Audit
We audit your accounts, tracking and funnel.
Strategy
We pitch the channels, budgets and first tests.
Roadmap
You get the access list and the launch roadmap.
The same four steps run every service. See how we work.
Where AI agents help
The advertising agents set up and optimize campaigns and report on performance, so your point of contact can spend time on strategy and tests.
Dashboards and ad creatives
Campaign screens with client details blurred.
Image slots. Drop real images named services-performance-marketing-gallery-1.webp onward into media/. Blur client names and patient or customer details in screenshots.
Clients on working with t&f
Short video testimonials, recorded with each client's consent.
Video testimonial slots. Record with the client's written consent, name files services-performance-marketing-vt-1.mp4, -vt-2.mp4 and so on, and fill in the name, role and one pull quote from the real video.
Questions about performance marketing
Which ad platforms do you run?
Google, Meta and LinkedIn.
How do you decide where the budget goes?
By funnel stage and by test results. Spend moves to what produces leads and revenue at your target cost.
What do I need to provide?
Access to your ad accounts, analytics and store or CRM, which we list in the prerequisites at step 4 of our process.
Start with a Free Business Audit
We collect your brief, audit your funnel and show where this service would move the numbers.